Business

The importance of trademarks is such that it can be one of your most important assets of business. Trademarks provide a brand an identity, people recognize the logo by the name of the company. A trademark is a business’ seal of quality. It depicts the high regard the brand has in the market. A trademark helps a business to enhance its business visi…

Green logistics is the practice when business organizations take a step to minimise the environmental impact when they are distributing their products or services. The environmental harm which happens during logistics and delivering the goods to the final consumer is huge, especially by business organizations like e-commerce brands. It is a step ta…

As technology is accepted by the population largely, the customer shopping experience has come into the picture a lot. E-commerce has brought a lot of ease in customer buying methods. Consumer behavior has changed drastically as online shopping provides quite a lot of elements. Purchasing products of size, size guide, customer reviews, and the pric…

Solving business problems is an essential skill to master. For professionals in any organization, decision making and problem solving skills are at the highest peak. As organizations work on a large-scale and huge projects careful and well-studied decisions are essential. Obstacles in a business lead to a drop in the operations efficiency and it di…

Financial planning for small businesses is akin to charting a course for a ship in a vast sea of economic challenges and opportunities. This crucial undertaking is far from optional; it is the navigational compass that guides a small business toward sustainable growth and prosperity. In this article, we will explore the nuances of financial plannin…

A positive work environment in a workplace is the most important and rare thing we witness these days. Maintaining such an environment will help organizations to perform better as the employees are at ease and give their best output. A positive work environment is not merely a feel-good notion in the corporate world; it's a potent catalyst for succ…

The subscription business models come in many ways and forms. There are many advantages attached to it for organizations that have such a model. From SaaS (Software-as-a-Service) to fitness memberships, every business can use subscription models. It's not just a trend; it's a transformative approach that has reshaped the way we access products and …

The importance of organizational behaviour affects the most to an employee. It deals with the study of human behaviour within group settings and how this behaviour can be modelled through analysis to make a positive impact. The importance of organizational behaviour provides a sense of direction to the organization. It is always better to understan…

Many organizations often find different strategies for employee retention. The most successful organizations recognize the value of their workforce. They are constantly on the lookout for strategies that help them to hold the top performers. Retaining employees is way more preferable to organizations rather than on-boarding new ones and training th…

An entrepreneur has a vision where he/she wants to reach. Some crowdfunding strategies are also laid down by the entrepreneur. But those may not always work as thought. Funds is the primary obstacle where an entrepreneur can get stuck. Since the last decade entrepreneurs often rely on contribution from the public rather than going the traditional w…